Current Crushing On // Duro Olowu for JCPenney
For their first designer collaboration JCPenney chose no other than the inimitable Duro Olowu. Style enthusiasts all over rejoice because JCPenney could not have made a better choice. The Nigerian-born British designer is celebrated for skillfully making beautiful clothes that embody a joyful juxtaposition of 70′s tailoring, rich texture and vibrant print.
Olowu’s (a favorite of Michelle Obama and Uma Thurman etc) collection for JCPenney consists of women’s clothing, shoes, a full line of accessories, home decor goods and stationary. The line is pure Olowu through and through; the clever mix of fabrics and textures, the timelessness (his clothes are not bound to fickle fashion seasons and flatter every woman no matter her age) the 70′s sensibilities and the joyful celebration of women.
For the collection the designer had the genius collaborate with other talent on certain elements; accessory queen Iris Apfel on the multi colored necklaces and bags and artist Bella Foster on the prints.
In stores and online in March (priced between $10-$100), JCPenney could not have chosen a better fashion designer for their first seasonal designer collaboration.
See more images from the Duro Olowu x JCPenney look book
More on Olowu here.