Posts Tagged ‘Focus on’

Focus On // Ana Sekularac

Wednesday, June 30th, 2010

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Photo Credit: Ana Šekularac. Courtesy of Ana Šekularac.

Ana Šekularac, as featured in the image above, is a British fashion designer of Serbian origin, notable for her structural designs inspired by the Renaissance Period and modern dance.

Before setting up her eponymously named label, Ana attained a Masters degree in Fashion Styling at the prestigious Instituto Marangoni and then studied Fashion Illustration and Womenswear Pattern Cutting at the London College of Fashion.

Ana Šekularac is known for her attention to detail as well as the innovative structure and impeccable fit of her garments which is all the result of an incredible craftsmanship that goes into each and every piece. All garments are made in her fashion atelier and hand-finished by trained head seamstresses under the eye of the designer.

Her distinctive designs have been worn by the likes of Sophie Ellis-Bextor, Tolula Adeyemi, Princess Jelisaveta Karadjordevic, Victoria Beckham, Shingai from the Noisettes, Cheryl Cole and Camilla Rutherford etc.

I was honoured to interview the designer for Mariankihogo.com.

1. Hello Ana, Thank you for this interview. Having used your designs for my styling, I know just how architectural the structure of your work is. Is this a design signature and what would you say is the ethos of your work?

Hello Marian, I am very happy to finally meet you!
Yes, since the beginning, I have always been inspired by modern architecture, amongst others, Zaha Hadid, and this is also reflected in my work. My designs are three dimensional and they are structured in so far as a single jacket of my collection can consist of up to 20 pieces of different shapes and sizes coming together to create the perfect silhouette. My objective is to create a feeling of comfort and versatility, but at the same time emphasize the inner strength of a woman.

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Photo Credit: Ana Šekularac autumn winter 2010. Courtesy of Ana Šekularac.

2. Who is the Ana Šekularac muse, what kind of woman do you design in mind for?

My muse is Carine Roitfeld, editor of French Vogue. I love how she looks, how she moves, she is very chic, and represents for me a woman who is strong, intelligent, and a bit mysterious yet when she likes something she shows it. She lives for what she feels passionate about and for what she believes in.

3. Could you kindly tell us about your new autumn/winter 2010 – 2011 collection? What inspired it?

There are many inspirations. It started with the knight’s armour in the Italian renaissance period (protection), the muscles in our body (strength, protection & movement) and the structure of a diamond. All this expressed through the movements of a woman where you can really see her feelings, emotions…the real her!!!

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Photo Credit: Ana Šekularac autumn winter 2010. Courtesy of Ana Šekularac.

4. Your designs have been worn by royalty and Victoria Beckham, one of the most famous women in the world. Is there still anyone specific you would like to see wear your label?

…..any woman for me is one of a kind, so there is no limit……….

5. Your palette season after season seemingly includes black, and a signature scarlet red. Is this intentional?

Yes. Black and Red have been my signature colours, ever since my first collection – black is mysterious, strong, rational, the shadow, cool. Red is passion, love, light, warm, intense – so with these 2 different colours, you can paint ones emotions. I am always drawn to these colours and then every season, I introduce a new colour that expresses the feeling of the moment, like for instance AW2010 light white silver.

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Photo Credit: Ana Šekularac autumn winter 2010. Courtesy of Ana Šekularac.

6. What would you say has been your biggest achievement to date as a designer?

My biggest achievement is to follow what I believe in, to be true to my design signature and the vision I have. So many people want to change what you are doing so it is very important to be true to oneself. I do not believe in trends; that is very commercial, I believe that great designs are innovative at their time but also timeless, like the Yves Saint Laurent Smoking suit- outrageous at its time (1966) and a timeless classic today.

7. How would you like to see your pieces worn?

Oh I love to see them worn and I like to be surprised. My pieces can be worn in many ways, either very elegant, timeless, modern or you can wear them with jeans, your boyfriend’s jacket, sneakers. My designs are made to become ones own and to be worn anyway one likes. All depends on who you are and how you feel at the time you are putting them on and leaving the house.

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Photo Credit: Ana Šekularac autumn winter 2010. Courtesy of Ana Šekularac.

8. If my readers wanted to buy a piece from your autumn/winter 2010 -2011 collection, which piece would you suggest?

That is like asking a mum which child she likes the best…. I love them all and each piece in any of my collections has an important role to play as without it the collection would simply not be the same. Like in a band or orchestra, even when you take out the triangle, the song they play will not be the same anymore and who can say if the bass or the guitar has a bigger role to play…. What I can tell you however, is that the pieces that have received the most attention are the hand knitted Silver Knight Wool Jumper with Silk Thread, which I am very happy about, as every single thread is positioned by hand so a lot of work goes into this piece. And the “Diamond Dress” sporting a skirt with a multi coloured silk organza ‘mosaic” that reflects the structure and facets of a diamond.

9. How important is experimenting with structure in your work?

It is extremely important to develop the silhouette, to keep it fresh but I do not experiment with structure for the sake of it. For example in architecture, the structure of a building is extremely important as it holds the building both on the inside and also on the outside, for a building to be part of its environment and surroundings. But most importantly, the building has to be safe and to serve its purpose; it has to be a pleasure to see the building, to enter the building and to live in it. At its best, structure contributes to all these points and makes it possible.

It’s the same with the structure of clothes, it makes clothes beautiful, special, and interesting and allows them to become part of the life of a woman and to play an important role: to assist her in communicating with her environment, to show her strengths, to comfort and to protect.

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10. Three words synonymous with an Ana Šekularac design?
Architectural, Inspiring and I leave the last word to you and your readers. I would love to know what you all think….

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Photo Credit: Ana Šekularac. Courtesy of Ana Šekularac.

I would firstly like to extend my kind thanks to Ana and her team for the interview.

Ana’s work is truly timeless; it cleverly mars the lines of the innovative architectural and the elegant.

I like that she attempts to draw out the wearer’s sense of self through her forays in silhouette play.

I am inspired by her choice of her muse; Carine Roitfeld does embody strength, chic, spirit and intelligence. I could totally see in her in Ana’s designs.

I look forward to seeing Šekularac’s future collections.

What are your thoughts on her work and this interview?

Please visit her site to see more of her work here.

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Focus on // Andrew Yang

Tuesday, April 20th, 2010

Meet Andrew Yang. Yang is an artist (writer, model, illustrator, photographer etc) through and through, he is an ex design employee for Dennis Basso.

Lucky for us, he also factors in the time to make bespoke rag dolls.

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Photo credit: Andrew Yang dolls. Image courtesy of Andrew Yang

Oh, and if by rag doll you think I mean, the raggedy Ann dolls some of us had as kids, think again.

Andrew Yang creates anything but. He rather conjures up the most beautifully detailed but slightly creepy fashion rag dolls that will haunt your mind.

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Photo credit: Collete by Andrew Yang. Image courtesy of Andrew Yang

He makes his dolls from muslin, couture fabrics and incredibly life like hair. The garments his creations wear are beautiful enough to make me weep from envy. He calls his dolls ‘Kouklitas’ (the name originates for the Greek word ‘Koukla’ which means doll) and has created everything from one eye, Siamese to mermaid dolls.

Andrew recently was commissioned by The BLOCK magazine to recreate looks from Spring/Summer 2010 catwalks. His collection for The BLOCK has dolls wearing instantly recognisable spring/summer 2010 looks such as designs by Gareth Pugh, Lanvin, Proenza Schouler and Givenchy etc.

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Photo credit: Andrew Yang dolls for The BLOCK. Image courtesy of Andrew Yang

I had to interview him on his on awe inspiring creations, the collaborations and more.

(more…)

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Focus On // Iris Van Herpen

Tuesday, February 2nd, 2010

Avant- garde Dutch designer, Iris van Herpen produces designs that renew and reinvent form.

Her pieces are refreshingly always bold, riveting, conceptual, individual, futuristic, three – dimensional and compelling.

After internships at Alexander McQueen and Claudy Jongstra, Iris van Herpen graduated at the ARTEZ Academy of Arts in Arnhem. She went on to present collections in both Amsterdam Fashion Week and Tokyo Fashion Week. Her collections were enthusiastically received by the national and international press.

Her Autumn Winter 2009 collection was centered on the concept of Mummification. Then for Spring/Summer 2010 she showed her sixth collection, an eleven piece strong line- up (handmade) at London Fashion Week entitled Radiation Invasion.

The collection featured porcelain looking leather dresses with wave/spiral like manipulations in fabric, an epic body contoured black sequin dress, all the designs were three- dimensional and asymmetrical etc.

“I think that in the future people will find ways to be able to see radiation which will develop a new dimension apart from the body. Imagine we could attract and reject radiation waves as a magnet. Being beautiful will then get a totally new and more extended form” says Iris van Herpen.

The collection was received good acclaim. In 2009 Iris won the Dutch design Award for Best Product Fashion, Jewellery & Accessories. I have had been intrigued by talented van Herpen¹s use of fabric, her explorations in form and just had to interview the designer to get to the root of her work.

1. Iris thank you for granting this interview. I am fascinated by your seemingly continual exploration of form. Please share your thoughts on this.

For me creating new forms is essential when I am designing. The woman body and her movements are always a starting point and inspiration for me.

It is a challenge for me to not only create form, but I like to go beyond that, I see every dress as a puzzle to solve and create forms within other forms. So my intention is not to just create a new form around a body, but to frame three dimensional textures which together create new forms like is happening in nature a lot as well.

I danced a lot myself and dancing is still an inspiration for me as well, it is such a pure form of art that I like to take the movements with me into fashion .

2. You manipulate fabric exceptionally creating bold structures and conceptual shapes. Would you say this was this an intentional design signature?

No, it is more pure than that. Its me. What I create is not intentional in any way. It is a translation of what I think, what is happening with me, around me and also globally. It is a mix of reality combined with fantasy and history with future.

3. You showed a successful Spring/Summer 2010 line up at London’s Royal Festival Hall. At the show I was drawn to the rippling wave like manipulations in the form of the designs. The collection is entitled Radiation Invasion. Could you kindly please tell us a bit about it?

For my ´Radiation Invasion´ collection I was inspired by all the invisible radiation around us caused by telephones, internet etc. There are millions of waves around us and also all going through our bodies. It would be absolute craziness if we could see them. I also find it a bit scary because we hardly know any consequences and I think we will find out in near future.

‘Radiation Invasion´ was a translation of my imagination of how different types of radiation will look when visible and how they look while flying around our body.

4. For the collection you collaborated with artist Bart Hess, how did this come about and how did you find the process?

Bart Hess is really great with textures, shape and manipulating the body, I found out about him because Lucy, an artist he is working with a lot, contacted me.

I got inspired and asked him to design a fabric/texture for my Radiation collection. It was really lovely to work with him. Our inspirations and ways of working are quite similar so the process went really natural.

5. Prior to that show you had presented at Tokyo and Amsterdam Fashion Weeks respectively. Why London this time and how did find London Fashion Week as a platform?

Since my ´Mummification´ collection I have been represented by Blow PR, a London based PR agency. They have their own show at LFW called´ Blow Presents´ and I felt it was a good step forwards for me.

It is really exciting and refreshing to present on a whole new platform with different people watching my designs. London is a good platform, there is a lot happening, on small and big scale and a lot of variety in what is being showed and in what way; a lot of different ways of presentation. I find that people are really dedicated to fashion; it is not a side issue of life but main issue which make me feel at home.

6. How do you find continual inspiration for your pieces and how do your collection strong concepts come about?

Continual inspiration I find in the woman body and her movements and in special materials.

My concepts I find in questions, which mostly transforms into amazement, I find in my daily life, routines and conversations.

7. What is more important to you as a Fashion designer; design, function or form?

Design and form more then function.

8. Five words synonymous with an Iris Van Herpen design?

Innovation, texture, craftsmanship, form and special materials.

9. Congratulations on winning the coveted Dutch design Award for Best Product Fashion, Jewellery & Accessories. How did it feel like to win and what other things are you hoping to achieve as a designer?

It was a big honour and unexpected for me. I hope to improve and go beyond it constantly in everything I do, to explore the world and inspire every single person possible.

10. Who is the van Herpen muse?

I do not have one muse at the moment, there are too many great people that inspire me to just name one.

van Herpen’s work is thought provoking, I thought her answers were incredibly intelligent. She is a talent to watch.

Visit her site here.

Kind thanks to Iris van Herpen for the interview and Ashley at BLOW PR.

All images feature designs from van Herpen’s Radiation Invasion Spring/Summer 2010 collection. Images from Iris van Herpen website, Photography by Akio.

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FOCUS ON // BORA AKSU

Thursday, January 7th, 2010

In a short span of time Bora Aksu, the Turkish, London based designer has wowed the cream of the fashion crop with his eponymously named label. His 2002 post graduate show from the renowned Central St Martin’s MA course received critical acclaim from respected press such as The Independent and The Daily Telegraph.

He also caught the attention of the ARG equation group who he went on to win a scholarship from which financed his debut show at Fashion week the following year.

Autumn/Winter 2003-2004 catwalk collection. Images from Bora Aksu Web site.

Since that debut show, Bora Aksu has garnered further acclaim and has been lauded by the likes of CNN, The Guardian. He has caught the attention of industry leaders such as Suzy Menkes, Dolce & Gabbana to name a few and has won covetable awards such as the TOPSHOP New Generation Award four times.

He has shown consistent prowess in drawing varied inspiration in creating beautiful, well cut, almost seamless garments with an interesting juxtaposition in the soft and hard.

For his Spring/Summer 2004 show where he drew inspiration from duvet covers and tea towels resulting in a decadently feminine collection.

Spring/Summer 2004 catwalk collection. Images from Bora Aksu Web site.

For his Autumn/Winter 2009-2010 line-up he showed a Punk meets Princess collection with collection of Victorian and nomadic references.

Autumn/Winter 2009-2010 catwalk collection. Images from Bora Aksu Web site.

There is a detailed and delicate textured sophistication in his designs that is breath considering the length of his young career.

I am a fan his work and was honoured to interview the talented designer.

1. Hi Bora, Thank you for this interview. I love your work! When did you know that Fashion Design was your calling and what is the general ethos of your label, Bora Aksu?

Thank you so much. I don’t really think there was a time I thought that was it and I wanted to be a fashion designer. It all developed very naturally since I was little. I know it sounds a bit of a cliché but I had been drawing people around me and I always have been enjoying drawings since then.

I think it was my teen years my interest in fashion developed fully and my drawings started turning into fashion illustrations. I guess that’s the time that I was fascinated that these 2D drawings can actually become 3D objects .I believe that fashion for me is a tool to communicate my true self.

It is almost a visual language that enables you to communicate without using actual words.Even though my initial ideas come before practical considerations, during the process of making I use various different tools such as padding, cutting, lining, interfacing, boning and devised numerous construction techniques to build gowns that transformed women into visions of elegance.

It is spontaneous because it reflects what I think, who I am, and how I live.

I cannot do it any other way; what I am is a fashion designer, so the way for me to express a message is to make clothes. When I am making a dress or a jacket, I am actually proposing something: It’s the same with books or movies that take us into other worlds.

2. You have garnered impressive critical acclaim and achievement to date. At your debut London Fashion week show Suzy Menkes was in attendance, CNN hailed that same show that season as “one of the top five shows in London”. Singer Tori Amos bought out your whole Spring/Summer 2005 collection for her ‘Bee Keeper’ tour etc. In addition to all this, you have been the recipient of the TOPSHOP New Generation Award four times. What has been your personal favourite achievement to date and why?

I guess to be able to start doing my own label and still be able to carry on doing what I love doing.

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Autumn/Winter 2009-2010 catwalk collection from Bora Aksu Web site.

3. I had the pleasure of attending your Autumn/Winter 2009 show. I was drawn to the detail in each design. From the riveting, to the intricate panelling to the accessories. I noticed Nomadic and strong Victorian influences in the collection. What was your inspiration for this collection? Please also tell us a little bit about the design process for it.

The autumn winter collection is based on the anonymous muses of Victorian artists (in particular Tissot).

The hidden life of these muses and their powerful appearances in the paintings really inspired me. The Victorian details, such as ruffles and pleats became interesting when it’s mixed with punk details. The preparation took around six months and the whole idea is to create a collection were each item speaks for its self.

4. You have an uncanny knack for playing with soft and hard references creating amazing designs. You also use couture like techniques producing exquisite designs. Would you say these are Bora Aksu design signatures?

Yes I would definitely say these are my signatures, although for me creativity is my silent language and even though the tools you use might change the actual language always stay the same.

With fluid materials, I create three-dimensional structures that define my creativity and my own path. I have numerous convictions and seek difficult answers based on body, cloth, and the space between and around them.

My aim in design is to be a perfectionist, which requires tireless efforts on improving a design over many many times. For me the ability to cut the cloth to produce abstract and complex shapes brought to life through experimentation and imagination is what my design language is based on.

My ability to drape cloth, at times directly on a person, also resulted in accidental design ideas, which is at the heart of some of my most important work…
I started out manipulating fabric and draping it on dress forms to achieve a certain shape or silhouette, almost like a sculptor would. If my ‘inspiration’ (idea) passes this ‘incubation’ and ‘evaluation’ phase then I go straight into the actual work.

My collections do not have a well-planned drawing or ‘skeleton’ as their foundation. Sometimes I begin by draping in countless ways and Other times I ignore all this and just do what ‘feels right’ at the time.
I also do like colour resulted in unexpected combinations…

Fabric choice ultimately influences my designs. The drape, texture, color – these are all helpful in molding my ideas. Then the designs are generally altered and manipulated by additional draping. Each fabric works differently under the needle, each pleat or ruffle falls a certain way depending on how you drape it on the dress form.

Spring/Summer 2010 catwalk collection. Images from Bora Aksu Web site.

5. Past collections have seen you pull inspiration from the Seventies, mundane everyday objects such as tea towels, the Victorian era etc. How do you find fresh inspiration for each collection?

I usually start with a thought, idea, a concept, or a visual image. Other times, I will begin with a story line or even a word. I never designed my collections as an abstract statement.

Even though my initial ideas come before practical considerations, during the process of making I use various different tools such as padding, cutting, lining, interfacing, boning and devised numerous construction techniques to build gowns that transformed women into visions of elegance.

It is spontaneous because it reflects what I think, who I am, and how I live. I cannot do it any other way; what I am is a fashion designer, so the way for me to express a message is to make clothes. When I am making a dress or a jacket, I am actually proposing something: It’s the same with books or movies that take us into other worlds.

Whether it’s the past or the present, all my ideas come from what’s going on around me: from friends, music, from street culture, from memories, movies. When it comes to inspiration source I don’t put any boundaries around it. Anything or anyone can be an inspiration to me. It’s usually a big pot of ideas As soon as an idea comes to mind, I like to sketch it out.

6. People Tree Fair trade organisation recently signed a contract with you for capsule collections, please tell us about this collaboration.

People tree collaboration was actually started with a project with Japanese Vogue. It was only a one off design project and the aim was raising awareness through the collaboration.

I really enjoyed the process during this project and it received so well that we started thinking of a long-term collaboration possibility. I am still very amazed with the process of producing fair trade garments and how many people are actually working so passionately to turn my designs into a source for so many people to earn their living in many countries.

I think collaborations are really good in the sense of working with such creative people from totally different fields. I recently completed collaboration with artist Dan Harris on a short film project based on some of my black and white illustrations.

I found the whole process truly different and inspiring. The way Dan sees the colours and movement and of course his technical ability opened a completely new door to me.

I think it’s also very inspiring to work with people who are from different creative fields as they have a total fresh approach to it.
.. Like any creative field, one has to find a balance of the hands on and technical experience.

That’s also one of the reasons I like collaborations very much.

7. If you were not a successful Fashion Designer you would be?

I guess I would be an illustrator if I have the right opportunities given as I really enjoy drawing. I think I am incredibly blessed to be able to do a job that was my hobby. I think it would be such a shame if I had a job that I don’t feel passionate about.

8. Who do you want to see in Bora Aksu and how would you have them wear it?

I actually really enjoy when people around me like friends wear my stuff and mix it with their personality. It’s of course amazing to design for catwalk shows but I think the designs can only become real when real people apply it to their everyday life. And seeing it from outside is such a satisfaction. Again it’s mainly people around me. I don’t have a specific muse but I do get inspired by close friends.

Spring/Summer 2010 catwalk collection. Images from Bora Aksu Web site.

9. What are your goals for the label and where do you hope to see yourself in ten years time?
I just developed a new line called “Bora Aksu cocktail” line. This is a cocktail dress collection with more then one alternative to wear each dress. Thus when you purchase a dress you actually own three dresses as each can be worn in alternative ways.

I really believe in this line and it would be interesting to see where it will go…

In 10 years time if I am being able to still do what I like doing with a dedicated team then I will be more than happy.
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Aksu is incredibly talented and I have a feeling we will be lusting after his designs for decades to come. View more on the designer at his Web site below.

Bora Aksu

Many kind thanks to Bora Aksu for the interview and to Lisa Jordan at BLOW PR.

* Images are Bora Aksu designs from varying seasons from his Web site.

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Focus On // Bernard Chandran

Tuesday, December 15th, 2009

Malaysian designer, Bernard Chandran is seemingly synonymous with innovative silhouette and structure. The French trained designer graduated with a Bachelors degree from the Paris American Academy and L’Union Des Chambers Syndicales Parisiennes, Paris. The following year after graduating he made his mark by becoming the first non European designer to win the ‘Silk, Cut Young designers award’ and the ‘Open European Contest for Look of Year 2000’ in 1991.

He has gone on to win numerous more awards including the prestigious ‘Maurice Lacroix recognition award’ in Paris 2000.

Chandran’s designs see him wonderfully blur the line with the best of his native home’s influence and dynamic fashion forward shape. From amazing narrow pencil thin pants to strapless dresses that jut angularly for many inches at the hip, to sophisticated maxi length cocoon shaped quilted satin coats. It is no wonder then that his client roster include royals such as the Brunei and Malaysian Royal family respectively, pop stars like Lady Gaga and Estelle etc.

The latter is a big fan of the talented Chandran. She notably wore a striking azure blue dress by the designer with exaggerated pointing hips to perform at the 2008 MTV European Music Awards. She also chose to wear two (one on stage in a duet with Kanye West and one for the red carpet) of his distinctive pieces to the 51st Grammy awards, where she went on to win her first Grammy.

His Autumn/Winter 2009 show was a striking and interesting collection of beautiful optical prints and further forays into structure play which received rapturous applause. It seemed one part futuristic, one part minimalist and had far eastern influences like in his use of kimono sleeves.
Stand out pieces included a stunning maxi length coat with a luxury trim of feathers and a forest skyline at sunset to name a few.

His talent is evident and the designer was recently knighted by the Sultan of Pahang, Malaysia for his outstanding contributions to fashion. I was honoured to interview the busy designer, please read on for insight into the Bernard Chandran label.

1.Thank you for granting this interview, congratulations on your knighthood by the Sultan of Pahang! It must have been such an honour for you. Your designs are testament to your hard work. Please kindly tell us a bit about the ethos of your line as a whole.

My ethos in life is simple but focused i.e. “Believe in what you do, be passionate about it, be genuine about it and eventually it will become wealth”.

Hence the same with my fashion line; they must be products of my passion. Streamlined, fashion forward, sexy with an edge. Even when edgy, it has to convey luxury.

2.I had the pleasure of attending your recent Autumn/Winter 2009-2010 show at London Fashion week. I adored the amazing prints and was intrigued by the experimental structure of the pieces. Please kindly tell us a bit about the collection and your inspiration for it.

This Autumn Winter 09, I wanted to experiment with rain and test the limits how far I can marry it into my collection.

Coming from the Far East where rain is an essential element in the weather forecast, hence it is my main inspiration for the season.

Whilst rain is often depicted with moody, cloudy weather, I want to ensure that my collection is nothing like that but to portray somewhat a kind of upbeat enthusiasm, edgy yet supremacy about the designs.

I am personally happy with the results. The overall design is daring and structural and makes glimpses of reference to the rainy weather.

Hence, you could see oversized “umbrella structure” in some of the designs. The tailored volume gives the collection an edge. Straight slim cut trousers were worn with structured double breasted coats.

3.You trained at excellent schools in Paris but have shown primarily at London Fashion Week since your debut in 2006. Why have you chosen London as opposed to Paris to show your seasonal collections?

Firstly London has been a great inspiration to my growth. The city (London) is very much a foundation of fashion, it is edgy and there is such great freedom for artistic expression. Just being here has given me great motivation and a fresh perspective to my creativity. It was in London that I first launched ready-to-wear and it was very well received by the international audience, and I have great confidence that our ready-to-wear line will be successful here. My focus is London right now and to do my best for London.

4.You have dressed the likes of royals, celebrities worldwide and other notables. Who is the typical Bernard Chandran woman?

The typical Bernard Chandran woman is the individual who is daring, fashion forward, takes risk, sexy with an edge and with an eye for luxury.

5.A continuous thread in your collections is the silhouette, would you say this is this a main signature of your work?

The silhouette is a great deal and one of my key signatures. If you noticed, my designs are easy to wear, exhibit effortless grace and even though structured, it aims at bringing out the slim silhouette of those who wear them. The key here is slim silhouette and the design may not necessary be tight at the waist.

6.What inspires your innovative designs and how do you find fresh inspiration?

I guess as a designer, one must constantly invent and reinvent. Never be afraid to test your limits or go beyond your boundaries and very often that’s where one meets with innovation at the end of the day!

7.You have an intelligent knack for fusing the best of eastern design with the western. How do you find such an intuitive balance between the two?

I guess if you find a right vision for both then you will see the connection.

8.If you were not a lauded designer you would be?

I am quite single minded about this. Fashion design is my area of interest and I started designing even at the age of 16. Hence, I have not thought about being in any profession except fashion design.

9. What can my readers expect from you in future collections?

Stay tuned. I see…

10.On a final note, please leave us with five words that are synonymous with a Bernard Chandran design.

Fashion forward, sexy, edgy, quality, luxurious.

For more information on the designer visit Bernard Chandran .

*Many kind thanks to Bernard Chandran and to the lovely Portia Shaw at BLOW PR

Images from ELLE UK , Aizatcintagoddess and Fab Sugar UK

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