Photo Credit: Courtesy of Susannah Erskine

Today in our ‘My London Fashion Week’ adventures, we have a gorgeous fashion business savvy lady. It was an honour to feature her. Read on to find out what her fashion must have essentials are, her tips to coping with the stress of fashion week and so much more!

Name: Susannah Erskine
Occupation: Assistant Engagement Editor at FASHIONAIR
Style in 5 Words: Love interesting shapes and textures

1. Two things that are absolute musts in your bag at fashion week?

iPhone and red lipstick.

2. Three things that you are doing to get ready for fashion week?

♦ Running around London filming Fashion Week Days of Chic, which is going out on our YouTube Channel each day.

♦ Setting up meetings with all the lovely people I normally only get to speak to on email or Twitter, such as the American bloggers I work with who are over for the shows.

♦ Deciding what to wear!

3. One collection you are looking forward to seeing at London fashion week?

I am really excited to see what Burberry does with their 3D live streaming.

4. Two tips for making it through the nonstop week?

Bring comfy shoes and keep smiling.

5. One trend you will be wearing at fashion week?

Underwear as outerwear-I love it!

I knew I was going to like Susie forever when I first met her. She was super sweet. She was wearing this gorgeous velvet wine/burgundy coloured faux fur vest and ballet flats in same palette. The ballet flats were the cutest!

On that day, I also found out that she was crushing on the Miu Miu clogs too.

Don’t you just love her answers?! I adore that she cannot wait to see what Burberry do with their 3D streaming. I am totally on the edge of my seat for that one!

Oh and a girl who likes the underwear as outerwear?… Is totally in my good books for life.

FASHIONAIR, the fashion and style company that Susie works for, is addictive! The site has the best in inspiring fashion video programs. My favourite videos include the 7 Days of Chic, the videos in this series show 7 Days of someone’s style. Love!

Also their genius Closet Quick Hit ‘ gives glimpses into the wardrobes of the fabulous and stylish. Adore the one that featured New York based designer Rachel Roy. She has incredible style and her wardrobe as featured in FASHIONAIR’s video will make you weep with envy.

You can also shop for pieces that suit your unique frame, like your mini personal stylist. I love that you can also shop for handpicked garments and accessories similar to pieces featured in the programs, as you watch them.

From the style and wardrobes of fabulous designers like Thakoon Panichgul, to your favourite stylish mavens, to 7 Days of Chic featuring Victoria Secret Angels, their fashion programs will keep you tuned in.

Thanks to Susie E.

Follow the stylish tweets of FASHIONAIR here.

You have to watch their fabulous Fashion Weeek Days of Chic! I watched one yesterday of Sarah Curran, founder of My-Wardrobe and I was in garment heaven! The videos feature the most fabulous and stylish fashion professionals across globe over fashion week. Tune into those addictive videos on their YouTube channel here.

Visit FASHIONAIR site here.

Read the rest of the My London Fashion Week series here

Labels: FASHIONAIR, My London Fashion Week, Susannah Erskine, susie erskine

This entry was posted on Wednesday, February 17th, 2010 at 12:54 pm and is filed under Interviews. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.