On Thursday 26th May, Topshop launched first ever pop-up Secret Store concept space (seen in the above images). Launched in both their Oxford Circus – London and New York stores respectively, the space has on offer a mix of Topshop Boutique and limited edition collaborative designer pieces.
Leading up to the Secret Store pop-up space is a florist as high fashion designer duo Meadham Kirchhoff (who have also designed jewelry for Topshop for the incentive).
The actual space itself feels like a cross between that Narnia wardrobe that Lucy stumbled upon and the Secret garden (from the book of the same name).
The decor is memorable with cheerful Maypole ribbon, shabby chic rugs, endearing furniture which sets the backdrop for the designs on sale etc.
Other designers involved include Maria Francesca Pepe who has created a Love necklace, Emma Cook with a range of tattooed lingerie, Nasir Mazhar with his headpieces, Michael van der Ham with velvet wedges, Pamela Love with her distinct jewellery to name a few designers.
These designs in collaboration with Topshop will be available for two weeks both online and in store within the temporary pop-up space.
If you are in London, the concept store within the Topshop is well worth a visit. Both the space and its offerings are delightful.
More on it here.
This has so much more personality then the actual Store.
cool *
This is an amazing idea! Love it with the ribbons, so cute!
XX!!