Image from Tyra.com, video from You Tube.

Tyra Bank has a new mission and its via a video near you. Banks’s project entitled the Beauty Inside and Out campaign (B.I.O) aims to broaden our definitions of beauty through the use of a catalog of videos(no longer than 30 seconds) submitted by you the public.

Tyra says “Women of every age, race, religion, and ethnicity have struggled in their lives with the narrow concept of beauty.”

She is hoping that B.I.O will help put all types of beauty into the limelight. The videos are for your thoughts on how you plan to help redefine beauty etc.

More information on the campaign and video submission below.
Beauty Inside and Out campaign

Labels: Beauty Inside and Out campaign, Tyra Banks

This entry was posted on Monday, December 28th, 2009 at 11:49 am and is filed under Beauty. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.